Teaming up with eBay for Charity, the custom built bike, along with limited edition PBR x Loser Machine apparel and accessories, will be auctioned off benefitting Operation Homefront, a national non-profit that supports military families through difficult periods by providing a variety of programs designed to ensure that short-term needs don’t turn into long-term struggles.
“When PBR came to me with the idea of building a custom motorcycle that would benefit military families, I was honored and excited,” said Holstein. “I have friends and family who have served, or are serving, in the military, so I wanted to build something that represented their strength and fortitude. The end result is what you see here, a full custom, bare bones, little hot rod. It’s a one of a kind motorcycle that will put a smile on the face of whoever wins it.”
“Operation Homefront is proud to partner with Pabst Blue Ribbon in supporting our military families,” said Brig Gen (ret) Robert Thomas, chief operating officer for Operation Homefront. “Their support helps us fund programs that build strong, stable, and secure military families, so that they can thrive –not simply get by - in the communities they’ve worked so hard to protect.” Every day, the families of our nation’s active duty, wounded warriors and veterans show their unwavering commitment to support and protect our communities. During Military Appreciation Month (May), Operation Homefront recognizes our military families and thanks them for their service. Join us and help honor those who have served and are continuing to serve our communities across the country. #Mission2Honor, #AlwaysServing.
The motorcycle, with an MSRP of $25,000.00, will be up for auction from May 20th at http://www.ebay.com/pbrcustom for an opening bid price of $1.00. The auction will close on May 30th and will be sold to the highest bidder. PBR will match the sale price of the bike, and all of the proceeds plus the match will be donated. For more information, go to www.OperationHomefront.net.