STURGIS (04-29-11) - The Legendary Buffalo Chip will recognize the passion, diversity and spirit of women in motorcycling during the 71st annual Sturgis Rally. Women from across the globe will hit the road, Wednesday – August 10, 2011 for the first annual Biker Belles™ celebration. The event was created to help celebrate women’s role in shaping the culture, history and sport of motorcycling, while helping to raise significant funds for two charities chosen by Helping with Horsepower™, including the Abbott House and the Sturgis Motorcycle Museum & Hall of Fame.

The inaugural Biker Belles™ celebration will begin in the historic town of Deadwood as the Lodge at Deadwood will roll out the red carpet and host a special welcome reception complete with events, entertainment and activities catered to women. From Deadwood, Motor Maids member Meg McDonough and friends will lead a women’s-only ride to The Chip for a special Biker Belles™ shindig put on by “The Best Party Anywhere(r).”

“Each year the Buffalo Chip sees more and more women riding through our gates”, says Toni Woodruff, daughter of Buffalo Chip president, Rod Woodruff. “It’s so exciting to have an event during the Sturgis Rally that caters to women riders and benefits local charities in the process!”

To highlight the Biker Belles™ festivities at The Chip, 4-time national land speed record holder and pilot of the original “World’s Fastest Bagger,” Laura Klock of Klock Werks Kustom Cycle, will unveil “SALT,” a customized Harley-Davidson® built under her direction and guidance with the girls and young women of the Abbott House. While at the party, Laura and her staff will be selling raffle tickets to win this special bike that will be given away in support of the Abbott House next fall.

“We couldn’t be more excited about this inaugural celebration of women in motorcycling in Sturgis.” says Laura Klock. “Whether you’re an avid motorcyclist, a curiosity seeker, or someone looking for a new change of pace, you are welcome to join us! “Biker Belles™ will be a day of real women, real stories and real fun!”

Tickets for the 2011 Biker Belles™ celebration are available now on www.bikerbelles.com or by calling (605) 347-9000. The Biker Belles™ celebration requires a $75 contribution, of which 100 percent goes directly to its chosen charities. The finishing touches are being worked out for the 2011 celebration, with details to be announced on www.bikerbelles.com.