Destination Daytona: Concerts, Bike Shows, and Tons More

Rossmeyer H-D has big plans for Daytona's 75th Anniversary

rossmeyer harley davidson

Artist's depiction of party central.

Courtesy of Rossmeyer Harley-Davidson

Bruce Rossmeyer’s Destination Daytona – home of Daytona Harley-Davidson – is the go to place for motorcycle enthusiasts with major concerts, over one hundred industry-leading motorcycle vendors, daily live music, Baddest Bagger Contest, Ride-In Shows, Swimsuit Competition, motorcycles, tons of free parking and so much more. The Rossmeyer team has ramped up their inventory and staff to accelerate your shopping and service experience in its 109,000 sq. ft. showroom and service facility.

Shelly Rossmeyer Pepe, General Manager, is proud to announce that two custom-built 75th Anniversary commemorative GEICO Motorcycle show bikes will be on display at the GEICO Motorcycle booth at Destination Daytona! “These two bikes were donated by Daytona Harley-Davidson and customized by Misfit Industries in cooperation with GEICO Motorcycle. We are extremely excited to see how Misfit Industries has customized these two Harley-Davidson Road Kings,” says Shelly. “The customization will not only be a head turner, but is a fitting tribute to our longstanding partnership with GEICO Motorcycle”.

The all new Jesters Live at Destination Daytona (formerly Coca-Cola Pavilion) is offering a huge lineup of events and concerts at the 35,000 sq. ft. premier entertainment pavilion. Headliners include Buckcherry and Blackberry Smoke; Black Label Society with Big House Pete; Creedence Clearwater Revisited with opener Chris Hennessee; and, The Charlie Daniels Band with The Marshall Tucker Band. There will also be a Swimsuit USA Contest, Arm Wrestling tournament as well as several daytime Bike Shows including Warren Lane’s True Grit and Perewitz Custom Paint Show. For details and concert ticket information, visit Concert tickets can be purchased on-line or on your smartphone.

You are invited to join the party and be part of history at this year’s landmark event and celebrate 75 years of Daytona Bike Week with one of the World’s largest Harley-Davidson dealerships! For more information on Bruce Rossmeyer’s Daytona Harley-Davidson, Bruce Rossmeyer’s Destination Daytona or for the complete Bike Week event schedule, visit

destination daytona

Hope to see you there!

Courtesy of Rossmeyer Harley-Davidson